This phenomena is still working its way through. The tendency is towards authors being consumers more so than producers.
In the article Why You Need to Become an Independent Publisher, Geoff Livingston advocates writers to consider self-publishing; he also shares the valuable things that he has learned in the process. Livingston states that the trend of independent publishing is mainly due to “retaining artistic direction, a higher percentage of profits, and the increasing lack of editorial and marketing support offered by traditional publishing houses”. He offers suggestions on producing an outstanding manuscript and marketing the book after it has been published.
Meanwhile, Joe Belanger discusses the potential disadvantages of self-publishing in his article Self-publishing risks and rewards explored. He points out that independent publishing not only means that authors must be involved in the “creative aspect” of production, but they must also make “a series of business decisions”, which possibly takes up the time that could be spent writing and even leads to unwise decision making without seeking…
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